Meraki Beauty
Meraki Beauty is a clean-beauty brand offering organic, Ayurvedic skincare, haircare, and body-care products free from parabens and synthetic chemicals. We delivered a premium Shopify storefront that matched the ritualistic nature of the products — serene, tactile, and effortless to shop — layering in shoppable video, verified reviews, and automated gifting promotions so the experience feels bespoke while staying easy for the team to manage.
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The problem
Meraki Beauty needed an online presence that mirrored the high-end, premium experience customers expect from luxury skincare. A default storefront felt generic — it failed to communicate the brand's mindful, nature-rooted identity, guide shoppers through distinct product journeys, or build the trust and urgency that convert first-time visitors.
The solution
We built a sleek, visually stunning Shopify storefront focused on premium aesthetics and effortless navigation. A customized Sense theme, high-impact product grids, and category journeys across Face, Body, Hair, and Gifting let customers explore treatments intuitively — enhanced with shoppable video, verified customer reviews, and automated free-gift promotions, all wrapped in fast, secure Razorpay checkout.
How we approached it
Customized the Shopify Sense theme into a serene, premium visual language that lets the imagery lead.
Built intuitive category journeys across Face, Body, Hair, and Gifting for effortless discovery.
Integrated Okendo and Yotpo review widgets plus Quinn shoppable videos to drive social proof and conversion.
Configured Razorpay checkout alongside promotional flows — BOGOS free-gift thresholds, coupon codes, and free-shipping rules.
Tech stack
Let's build something worth talking about
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